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What is it?
Fractional Leadership gives your business part-time access to experienced CXOs. They join your team, bring structure, and help you grow without needing a full-time salary or giving up equity.
WHY FRACTIONAL LEADERSHIP


WHY IT MATTERS
Because founder energy is a limited resource. Our CXOs help you scale without stretching yourself thin.


WHO IS IT FOR?
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Founders doing too much alone
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Teams stuck in delivery chaos
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Businesses growing but without senior leadership
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Gulf-based MSMEs scaling without CXOs


WHY IS IT?
Fractional Leadership gives your business part-time access to experienced CXOs. They join your team, bring structure, and help you grow without needing a full-time salary or giving up equity.

MEET YOUR FRACTIONAL CXO TEAM
Choose one or more based on your business needs. Each role installs clarity and momentum where you need it most.

Chief Growth Officer (CGO)
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Shapes your business model, realigns your offers, and builds strategic direction.
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Ideal for: Service founders, consultants, and scale-stage businesses

Chief Marketing Officer (CMO)
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Builds marketing systems, clarifies messaging, and sets your go-to-market rhythm.
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Ideal for: Product brands, creative agencies, and personal brands.

Chief Operating Officer (COO)
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Creates SOPs, installs team accountability, and streamlines operations.
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Ideal for: Agencies, MSMEs, chains, and project-based firms.

Chief Administrative Officer (CAO)
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Structures backend systems HR, admin, reporting for scale-readiness.
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Ideal for: Founders juggling admin, finance, and compliance.

Chief Business Development Officer (CBDO)
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Builds BD engines, pitch flows, and referral systems for consistent deal flow.
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Ideal for: B2B firms, boutique agencies, and sales-led brands.
FRACTIONAL LEADERSHIP IN ACTION
Real Use Cases by Role:


Interior Design Agency (COO + CGO)
Structured delivery. 40% revenue growth. Founder focused on growth.
Consulting Practice (CAO)
Team scaled from 3 to 12 with clear delivery SOPs.

Technology Distributor (CBDO + CMO)
Rebuilt Go To Market Strategy. Sales doubled in 60 days
50%

Eco Products (COO + CGO)
Team clarity achieved. Founder hours reduced by 50%.
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THE IMPACT WAVE METHOD BUILT FOR FRACTIONAL SUCCESS

A five-step framework to evolve from founder led hustle to structured growth
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North Star Goal Creation
Set a singular, shared business goal for the next 12 months.
Functional Focus Assessment
Pick 2–3 key functions to fix first — not everything at once.
Altitude Business Mapping
Locate your business stage and define your next growth arc.
Growth Blueprint Mapping
People Architecture Realignment
Define your growth levers and business priorities.
Restructure your team, roles, and reporting for clarity.
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FROM RANJITHA
“Most founders don’t fail from lack of effort they fail from exhaustion. With the right leadership, your growth can stop depending on you.”
~ Ranjitha Raghavan, Chief Impact Officer
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ONBOARDING PROCESS
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Navigator Call (30 minutes)
Quick consult to understand goals
Gameplan Design
Choose your CXO mix and strategy
System Setup
Tools, SOPs, metrics, accountability
We lead teams, own outcomes
Embedded Execution
Recalibrate & Scale
Add new CXOs or upgrade systems
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